by Plinqit | Jan 26, 2023 | Articles, Business, Case Study, Education, Lifestyle, Marketing, News, Press, Uncategorized
Latest Plinqit Survey reveals top savings priorities for consumers Plinqit, the only savings platform of its kind that pays users for learning about personal finances, reveals nearly half of Americans are saving money to pay off debt in its recently published State of...
by Plinqit | Sep 12, 2022 | Articles, Branding, Business, Case Study, Education, Frontpage, Lifestyle, Marketing, News, Press, Uncategorized
Data can help institutions provide educational content to raise their customers’ knowledge base while also helping with retention and cross-sell strategies. Financial wellness is critical to living a sustainable life and achieving long-term financial stability. When...
by Plinqit | Oct 5, 2020 | Articles, Blog, Business, Case Study, Interviews, Marketing, News, Uncategorized
The pandemic and the slump that followed loaded fresh money worries on top of those already troubling Americans. Research from Raddon suggests steps banks and credit unions can take, as illustrated by case studies from Ally, BankMobile and ChoiceOne. By Steve...
by Plinqit | Aug 1, 2019 | Articles, Business, Case Study, From the Field, News, Uncategorized
Michigan bank taps Plinqit to help attract new customers and build existing customers’ savings ANN ARBOR, Mich., August 1, 2019 – Brooklyn, Mich.-based Bank Michigan announced today that it has launched Plinqit, a brandable, savings app and the only savings tool...
by Plinqit | Jun 26, 2019 | Blog, Business, Case Study, From the Field, Marketing, News, Uncategorized
The Challenge: A long-standing client of HT Mobile Apps (HTMA), creator of Plinqit, FAB&T was offering the company’s Banker Jr. application, a savings tool and educational platform for children and families, that can also be used by teachers in a school setting to...
by Plinqit | May 16, 2019 | Blog, Business, Case Study, Marketing, News, Uncategorized
The Challenge: ChoiceOne Bank’s primary challenge was revenue optimization – acquiring low-cost deposits, writing good loans and creating long-lasting relationships, all with the goal to build and grow the business. The bank had primarily relied on its branch network...
