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Crystal Boyer Promoted to Chief Customer Officer at Plinqit

Plinqit continues to expand leadership team, appointing Crystal Boyer as Chief Customer Officer to further enhance customer success.ANN ARBOR, Mich., Sept. 24, 2024 – Plinqit, an award-winning provider of high-yield and automated savings software solutions that enable...

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Plinqit Promotes Kirsten Longnecker to Chief Marketing Officer

Plinqit expands its leadership team by appointing fintech marketing veteran, Kirsten Knoll Longnecker as company’s new CMOANN ARBOR, Mich., Aug. 15, 2024 – Plinqit, the first platform that brings together automated savings, data-driven financial wellness content and...

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The Hidden Costs of Financial Illiteracy: Implications for Banks and Economies

Investing in financial education is not just about being socially responsible — it’s also a smart business decision. Educated customers make better financial decisions, resulting in better credit scores, higher savings rates, and bigger investments. These behaviors help banks by reducing loan defaults, increasing deposits, and fostering customer loyalty.

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