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NEWS: Founder & President, Kathleen Craig, published in The Financial Brand
New guidance from regulatory agencies should spur banks and credit unions to take a fresh look at financial education programs for kids and teens. Following several announcements from the FDIC and Consumer Financial Protection Bureau (CFPB), smart financial...
NEWS: FABT Jr. App featured on TV!
Recently one of our amazing clients, First Arkansas Bank & Trust, was interviewed by their local news channel to discuss the importance of teaching kids the value of money. As they stated in the show, “while you’re never too old to start saving, you’re also never...
Preview of Chores Module
We are excited about our latest update coming in early September! The 3.01 update will bring with it our much anticipated Chores Module. We feel strongly that chores are a part of great financial education programs. It is important that kids learn to work, and chores...
Who are the new players on FI marketing teams?
As a FI marketer you have been hearing plenty about mobile and social and how all of these new channels need to be part of your strategy now. That’s on top of all the other traditional and grassroots marketing efforts your team has going. If you are like me, you’re...
NEWS: HT Mobile Attends Ann Arbor Tech Trek
On Friday June 12th, HT Mobile Apps was honored to be a part of the first annual Ann Arbor Tech Trek featuring our children’s financial literacy app, Banker Jr. There was a lot of great buzz in the crowd around our booth, including a few kids who strayed away from...
BLOG: Mobile Ready and Your Visibility in Google
On April 21st 2015, Google implemented a new condition for ranking websites when searching from a mobile device. Sites that are not mobile compatible/mobile responsive will now be pushed down on the search engine results page (SERP). Those sites that are mobile...
BLOG: All mobile banking all the time…really?
We’ve heard all the dire predictions. Smart phones are taking over. Mobile is everything and the only thing financial institutions need. Internet banking is on its way out. And branches, heavens, those are becoming obsolete. How much of this is based in fact and how...
NEWS: Monroe Bank & Trust featured for America Save’s Week!
Last week, Monroe Bank & Trust's efforts during "America Save's Week" was featured on HomeTownLife. They even received the "America Saves Designation of Savings Excellence for Banks", which recognizes banks that made extra efforts to spread the word and teach...
NEWS: Banker Jr. Sponsors IBA MEGA Conference
Last week Banker Jr. was thrilled to sponsor and attend the Indiana Bankers’ Association (IBA) MEGA conference in Indianapolis. President and Founder, Kathleen Craig, along with our Customer Guru, Rachel Oxender, had the pleasure of meeting many awesome bankers. While...
BLOG: Apple Pay Part 2: Why should Apple Pay be on your bank’s To Do List?
Note: Read my post on “What the heck is Apple Pay anyway?” for background. At a recent conference, I asked a group of really smart bank marketers which of their banks had Apple Pay on their list of To Do’s, and only 2 of about 30 said yes. That’s only 7% of community...