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Rethinking Digital Account Acquisition with High-Yield Savings
It’s a reality that many financial institutions are starting to face – the digital checking account boom is not as profitable as it might seem. Offering free checking accounts online may seem like an attractive entry point, but it comes at a high cost. These accounts...
3 Keys to High Yield Savings Success
When your financial institution is considering driving deposit growth with Plinqit’s white-labeled High Yield Savings solution, you’ll want to know how the best HYS clients succeed. Discover 3 strategic tips to maximize ROI, attract younger customers, and outperform your goals.
Plinqit Surpasses $3 Billion in Deposits, Unveils New Website
Plinqit is celebrating a major milestone! Deposits generated through its High Yield Savings product have surpassed $3 billion. To reinforce their support for financial institutions in generating deposit growth, Plinqit also launched a refreshed website. “Our mission...
How High-Yield Savings Can Attract the Next Generation of Savers
Today’s youngest workers are proving so far to be some of the most dedicated savers. And several of Plinqit’s High Yield Savings bank clients report that Gen Z customers maintain average saving balances exceeding $40,000. Read the full article on FinXTech for how to...
Big Deposit Growth Doesn’t Have to Mean Big Overhead
The competition for deposits is fierce – and simply offering a high rate isn’t enough to stand out anymore. That’s why more banks are turning to digital-first, high-yield savings brands to scale their deposit growth.With Plinqit’s white-label High Yield Savings...
Making the Case for Affordable Account Growth
In a Fintech Top Voice interview, Kirsten Knoll Longnecker, CMO at Plinqit, speaks about her inspiring journey into fintech, Plinqit’s game-changing High Yield Savings (HYS) product, and how we’re helping banks grow deposits while empowering people to save smarter....
Friendship Pays: How to Run a Powerful Referral Campaign for Gen Z Savers
The right mix of product design for your demand deposit accounts and promotion offers for your referral campaign can help drive growth, especially for Gen Z. These consumers are looking for the right saving vehicle, but they may require extra coaxing, recommendations...
Secure & Insured: Why High-Yield Savings Outperforms Crypto
Gen Z is putting greater stock in cash reserves and novel saving methods such as cryptocurrency. This highlights an opportunity for banks and credit unions, which are hungry for deposits and eager to reach younger account holders.
Plinqit Celebrates Record Growth as High Yield Savings by Plinqit Surpasses $2 Billion in Deposits
ANN ARBOR, Mich., Dec. 17, 2024 —Plinqit is proud to announce a record year of growth driven by its latest product, High Yield Savings by Plinqit. This innovative, white-label digital savings solution has enabled financial institutions nationwide to acquire new...
54% of Americans Say They Are Likely to Open a High-Yield Savings Account, According to New Plinqit Report
Of Americans without a HYS account, more than half said they are likely to open one in the future while 13% are very likely to open one ANN ARBOR, Mich., Nov. 19, 2024 —Plinqit, an award-winning provider of high-yield and automated savings software solutions that...