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BAI | What New CRA Requirements Mean for Financial Education Programs
Banks have a vested interest in helping their customers achieve financial health, particularly in LMI communities hurt by branch closures.The cost of living is rising, and so is the cost of financial illiteracy. In 2022, consumers lost an average of $1,819 per person...
Plinqit’s New White Paper Reveals Proven Tactics for Financial Institutions to Attract & Retain Depositors
Plinqit's new white paper “How To Attract and Keep Long-Term Deposits.” ANN ARBOR, Mich.--(BUSINESS WIRE)--Plinqit, the first platform that brings together automated savings, data-driven financial wellness content and virtual account management, has published its...
Kathleen Craig | Financial Brand Insights | Making The Financial Education Connection
Check out the full article by Kathleen Craig, Founder and CEO of Plinqit, in The Financial Brand Insights Magazine, Summer 2023.The cost of acquiring a single new bank customer relationship is typically north of $600. And competing on interest rates is no guarantee...
9 Things We Learned as a Fintech Vendor at a Client Conference
3 themes and 9 observations that are applicable to credit union and bank decision makers, from the point of view of a fintech vendor in the field at a user conference.
Bank Business | Empowering Financial Futures: New Ways Banks Can Attract & Retain Depositors
Rising interest rates and inflation have created a perfect storm for intensified deposit competition. Financial institutions of every size are looking for ways to attract and retain depositors while depositors search for the best return on their dollars. Research...
Plinqit Partners with Sonata Bank to Help Restaurant Workers Achieve Their Savings Goals
ANN ARBOR, Mich., May 16, 2023 – Plinqit, the first platform that brings together automated savings, data-driven financial wellness content and virtual account management, has partnered with Sonata Bank, an FDIC-chartered digital first bank focused on serving quick...
Plinqit Appoints Julio Sarmiento as Chief Technology Officer
Plinqit, the first platform that brings together automated savings, data-driven financial wellness content and virtual account management, has promoted Julio Sarmiento to Chief Technology Officer. As CTO, Sarmiento will define and oversee Plinqit’s product,...
Save Now, Buy Later – A Healthy Alternative to BNPL
New Plinqit survey reveals top savings priorities for today’s consumers.The question of how to pay for a purchase is one that has taken the financial world by storm in recent years. Spend, save or borrow? Now or later? In particular, Buy Now, Pay Later (BNPL) products...
Bank Director | Why Digital Transformation Strategies Should Address Financial Wellness by Kathleen Craig
For banks, financially healthy customers are more profitable and more loyal, sticky customers. That means that effective financial wellness programs are not only the right thing to do for customers — they can also be a powerful tool for growth, even when net interest...
Plinqit’s State of Savings Report Reveals Consumer Savings Habits by Household Income
New Plinqit survey reveals top savings priorities for today’s consumers.ANN ARBOR, Mich., March 28, 2023 – Plinqit, the first platform that brings together automated savings, data-driven financial wellness content and virtual account management, reveals that top...

