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Someone has to be first

by Kathleen Craig | Dec 12, 2018 | Articles, Blog, Business, Marketing, Uncategorized

Someone has to be first. The majority of banks I know want to be third, fourth or even tenth when launching a new or unproven solution…. but if we are truly going to change our industry… someone has to be first. First does not have to be high risk or...

Don’t Forget the Low Hanging Fruit

by Plinqit | Dec 4, 2018 | Articles, Blog, Business, Marketing, Uncategorized

HT Mobiles Apps Founder & CEO, Kathleen Craig, was recently published on ABA’s Bank Marketing website. In her article, Don’t Forget the Low Hanging Fruit, Kathleen talks about not losing sight of the customers banks have today and ways you can plan and strategize...

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Recent News

  • Plinqit Invited to Demo High Yield Savings for Business at FinovateSpring 2026
  • Bank News | Why high yield savings is a must-have for business owners
  • Bank Business News | Why Is It So Hard to Open a Small Business Account Online?
  • This Underutilized Product Could Fuel Your Growth Strategy
  • Defending Deposits Through Transparent Rate Communication

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