by Kirsten Longnecker | May 14, 2025 | Articles, Business, Frontpage, Interviews, Marketing, News, Uncategorized, Updates
It’s a reality that many financial institutions are starting to face – the digital checking account boom is not as profitable as it might seem. Offering free checking accounts online may seem like an attractive entry point, but it comes at a high cost. These accounts...
by Kirsten Longnecker | May 6, 2025 | Articles, Blog, Business, Frontpage, Marketing, Press, Uncategorized
When you’re in the consideration stage for whether your financial institution is ready to launch High Yield Savings by Plinqit as a white-labeled, digital solution, you may be wondering how to make the most of this new product and partnership. Fortunately, we at...
by Kirsten Longnecker | Apr 9, 2025 | Articles, Branding, Business, Design, Frontpage, Marketing, News, Press, Uncategorized, Updates
Plinqit is celebrating a major milestone! Deposits generated through its High Yield Savings product have surpassed $3 billion. To reinforce their support for financial institutions in generating deposit growth, Plinqit also launched a refreshed website. “Our mission...
by Kirsten Longnecker | Apr 8, 2025 | Articles, Blog, Business, From the Field, News, Press, Uncategorized
Today’s youngest workers are proving so far to be some of the most dedicated savers. And several of Plinqit’s High Yield Savings bank clients report that Gen Z customers maintain average saving balances exceeding $40,000. Read the full article on FinXTech for how to...
by Kirsten Longnecker | Apr 8, 2025 | Articles, Business, Frontpage, News, Press, Uncategorized
The competition for deposits is fierce – and simply offering a high rate isn’t enough to stand out anymore. That’s why more banks are turning to digital-first, high-yield savings brands to scale their deposit growth.With Plinqit’s white-label High Yield Savings...
by Kirsten Longnecker | Jan 23, 2025 | Articles, Business, Interviews, Marketing, News, Press, Uncategorized, Updates
In a Fintech Top Voice interview, Kirsten Knoll Longnecker, CMO at Plinqit, speaks about her inspiring journey into fintech, Plinqit’s game-changing High Yield Savings (HYS) product, and how we’re helping banks grow deposits while empowering people to save smarter....
