by Kathleen Craig | Jul 14, 2015 | Blog, Marketing, Uncategorized
As a FI marketer you have been hearing plenty about mobile and social and how all of these new channels need to be part of your strategy now. That’s on top of all the other traditional and grassroots marketing efforts your team has going. If you are like me, you’re...
by Plinqit | Jul 7, 2015 | Blog, News, Uncategorized
On Friday June 12th, HT Mobile Apps was honored to be a part of the first annual Ann Arbor Tech Trek featuring our children’s financial literacy app, Banker Jr. There was a lot of great buzz in the crowd around our booth, including a few kids who strayed away from...
by Plinqit | Jun 17, 2015 | Blog, Uncategorized
On April 21st 2015, Google implemented a new condition for ranking websites when searching from a mobile device. Sites that are not mobile compatible/mobile responsive will now be pushed down on the search engine results page (SERP). Those sites that are mobile...
by Kathleen Craig | Jun 11, 2015 | Blog, Uncategorized
We’ve heard all the dire predictions. Smart phones are taking over. Mobile is everything and the only thing financial institutions need. Internet banking is on its way out. And branches, heavens, those are becoming obsolete. How much of this is based in fact and how...
by Plinqit | Jun 4, 2015 | Articles, Education, News, Uncategorized
Last week, Monroe Bank & Trust’s efforts during “America Save’s Week” was featured on HomeTownLife. They even received the “America Saves Designation of Savings Excellence for Banks”, which recognizes banks that made extra...
by Kathleen Craig | Apr 27, 2015 | Blog, Education, Uncategorized
Note: Read my post on “What the heck is Apple Pay anyway?” for background. At a recent conference, I asked a group of really smart bank marketers which of their banks had Apple Pay on their list of To Do’s, and only 2 of about 30 said yes. That’s only 7% of community...
