by Kirsten Longnecker | Jul 14, 2025 | Articles, Blog, Business, Marketing, News, Press, Uncategorized
For today’s banker, fraud can often feel like a contagion – an ever-present threat waiting to strike your financial institution. But what if I told you that one of your best defenses against fraud lies not just in security systems, but in the integrity of your fintech...
by Kirsten Longnecker | Jul 3, 2025 | Articles, Blog, Business, Frontpage, Marketing, News, Uncategorized, Updates
Part 1 of our “Top 5 reasons financial institutions contact Plinqit” series: Loan growth exceeds deposit growth in your current footprint. Loan growth is good, but only if deposits keep up. You’re a master of the balance sheet, so this is not new news to...
by Kirsten Longnecker | Jun 4, 2025 | Articles, Branding, Business, Marketing, News, Press, Uncategorized
Plinqit announced it has won the FinTech Marketing North American Award in the Best Use of Thought Leadership category. The recognition honors Plinqit’s comprehensive thought leadership campaign centered around its 2024 State of Savings Report, which delivered...
by Kirsten Longnecker | May 14, 2025 | Articles, Business, Frontpage, Interviews, Marketing, News, Uncategorized, Updates
It’s a reality that many financial institutions are starting to face – the digital checking account boom is not as profitable as it might seem. Offering free checking accounts online may seem like an attractive entry point, but it comes at a high cost. These accounts...
by Kirsten Longnecker | Apr 9, 2025 | Articles, Branding, Business, Design, Frontpage, Marketing, News, Press, Uncategorized, Updates
Plinqit is celebrating a major milestone! Deposits generated through its High Yield Savings product have surpassed $3 billion. To reinforce their support for financial institutions in generating deposit growth, Plinqit also launched a refreshed website. “Our mission...
by Kirsten Longnecker | Apr 8, 2025 | Articles, Blog, Business, From the Field, News, Press, Uncategorized
Today’s youngest workers are proving so far to be some of the most dedicated savers. And several of Plinqit’s High Yield Savings bank clients report that Gen Z customers maintain average saving balances exceeding $40,000. Read the full article on FinXTech for how to...
