by Kirsten Longnecker | Jun 26, 2023 | Articles, Education, Frontpage, Marketing, News, Press, Uncategorized
Banks have a vested interest in helping their customers achieve financial health, particularly in LMI communities hurt by branch closures. The cost of living is rising, and so is the cost of financial illiteracy. In 2022, consumers lost an average of $1,819 per person...
by Kirsten Longnecker | Jun 21, 2023 | Business, Education, Frontpage, News, Press, Uncategorized
Plinqit’s new white paper “How To Attract and Keep Long-Term Deposits.” ANN ARBOR, Mich.–(BUSINESS WIRE)–Plinqit, the first platform that brings together automated savings, data-driven financial wellness content and virtual account management, has...
by Kirsten Longnecker | Jun 8, 2023 | Articles, Business, Education, Frontpage, News, Uncategorized
Check out the full article by Kathleen Craig, Founder and CEO of Plinqit, in The Financial Brand Insights Magazine, Summer 2023. The cost of acquiring a single new bank customer relationship is typically north of $600. And competing on interest rates is no guarantee...
