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Rethinking Digital Account Acquisition with High-Yield Savings

Rethinking Digital Account Acquisition with High-Yield Savings

by Kirsten Longnecker | May 14, 2025 | Articles, Business, Frontpage, Interviews, Marketing, News, Uncategorized, Updates

It’s a reality that many financial institutions are starting to face – the digital checking account boom is not as profitable as it might seem. Offering free checking accounts online may seem like an attractive entry point, but it comes at a high cost. These accounts...
3 Keys to High Yield Savings Success

3 Keys to High Yield Savings Success

by Kirsten Longnecker | May 6, 2025 | Articles, Blog, Business, Frontpage, Marketing, Press, Uncategorized

When you’re in the consideration stage for whether your financial institution is ready to launch High Yield Savings by Plinqit as a white-labeled, digital solution, you may be wondering how to make the most of this new product and partnership. Fortunately, we at...
Plinqit Surpasses $3 Billion in Deposits, Unveils New Website

Plinqit Surpasses $3 Billion in Deposits, Unveils New Website

by Kirsten Longnecker | Apr 9, 2025 | Articles, Branding, Business, Design, Frontpage, Marketing, News, Press, Uncategorized, Updates

Plinqit is celebrating a major milestone! Deposits generated through its High Yield Savings product have surpassed $3 billion. To reinforce their support for financial institutions in generating deposit growth, Plinqit also launched a refreshed website. “Our mission...
Big Deposit Growth Doesn’t Have to Mean Big Overhead

Big Deposit Growth Doesn’t Have to Mean Big Overhead

by Kirsten Longnecker | Apr 8, 2025 | Articles, Business, Frontpage, News, Press, Uncategorized

The competition for deposits is fierce – and simply offering a high rate isn’t enough to stand out anymore. That’s why more banks are turning to digital-first, high-yield savings brands to scale their deposit growth.With Plinqit’s white-label High Yield Savings...
Friendship Pays: How to Run a Powerful Referral Campaign for Gen Z Savers

Friendship Pays: How to Run a Powerful Referral Campaign for Gen Z Savers

by Kirsten Longnecker | Jan 21, 2025 | Articles, Business, Frontpage, Lifestyle, Marketing, News, Uncategorized

The right mix of product design for your demand deposit accounts and promotion offers for your referral campaign can help drive growth, especially for Gen Z. These consumers are looking for the right saving vehicle, but they may require extra coaxing, recommendations...

54% of Americans Say They Are Likely to Open a High-Yield Savings Account, According to New Plinqit Report

by Kirsten Longnecker | Nov 19, 2024 | Articles, Business, From the Field, Frontpage, News, Press, Uncategorized

Of Americans without a HYS account, more than half said they are likely to open one in the future while 13% are very likely to open one ANN ARBOR, Mich., Nov. 19, 2024 —Plinqit, an award-winning provider of high-yield and automated savings software solutions that...
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Recent News

  • Rethinking Digital Account Acquisition with High-Yield Savings
  • 3 Keys to High Yield Savings Success
  • Plinqit Surpasses $3 Billion in Deposits, Unveils New Website
  • How High-Yield Savings Can Attract the Next Generation of Savers
  • Big Deposit Growth Doesn’t Have to Mean Big Overhead
  • Making the Case for Affordable Account Growth

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Recent News

  • Rethinking Digital Account Acquisition with High-Yield Savings
  • 3 Keys to High Yield Savings Success
  • Plinqit Surpasses $3 Billion in Deposits, Unveils New Website
  • How High-Yield Savings Can Attract the Next Generation of Savers
  • Big Deposit Growth Doesn’t Have to Mean Big Overhead

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