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We’re excited to share that Kathleen Craig’s latest article was published by BankNews.

by Plinqit | Aug 1, 2019 | Articles, Blog, Business, Marketing, News, Uncategorized

The Path to Customer Loyalty Combining Savings Apps, Financial Education and Rewards By Kathleen Craig, HTMA Founder & CEO Innovation is increasingly driving consumers to switch financial institutions. In fact, research from Resonate revealed that there are 5.6...

Plinqit Deposits Hit $400,000 and Growing After Rapid Increase in Users, Strong Consumer Engagement

by Plinqit | Jul 22, 2019 | Articles, Blog, Business, From the Field, Marketing, News, Uncategorized

First Arkansas Bank & Trust sees greater engagement, deems Plinqit as “savings tool of choice” among customers   ANN ARBOR, Mich., July 22, 2019 – Plinqit, a brandable, savings app and the only savings tool that pays users for engaging with content, has exceeded...

Southwest Airlines Federal Credit Union Launches Ace Jr. Savings Club Mobile App To Help Kids Learn Money!

by Plinqit | Jul 18, 2019 | Articles, Blog, Business, Marketing, News, Uncategorized

7/18/19, DALLAS, TX—SWACU is excited to announce the launch of Ace Jr’s Savings Club a free financial education mobile application for children and the grown-ups in their lives.  Ace Jr is designed to make learning money skills fun as it teaches children ages 2-12 to...

Plinqit Chooses William Mills Agency for Public Relations Services

by Plinqit | Jul 15, 2019 | Articles, Blog, Business, Marketing, News, Uncategorized

ATLANTA–(BUSINESS WIRE)–William Mills Agency, an independent public relations and marketing firm specializing in the financial industry, has been chosen to provide public relations services for smart savings app Plinqit. Designed by people who were looking...

Case Study: FAB&T Experiences Rapid Deposit Growth, Increased Customer Engagement with Plinqit Savings App

by Plinqit | Jun 26, 2019 | Blog, Business, Case Study, From the Field, Marketing, News, Uncategorized

The Challenge: A long-standing client of HT Mobile Apps (HTMA), creator of Plinqit, FAB&T was offering the company’s Banker Jr. application, a savings tool and educational platform for children and families, that can also be used by teachers in a school setting to...

American Banker Features Plinqit: The tech banks are using to boost deposit growth

by Plinqit | Jun 5, 2019 | Articles, Blog, Business, Marketing, News, Uncategorized

With competition for deposits heating up, many small and medium-sized banks are turning to technology to give them an edge. First Arkansas & Trust, for example, is using Plinqit, a goal-oriented savings app from a fintech called HTMA Holdings, in the hopes of...
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Recent News

  • Plinqit Invited to Demo High Yield Savings for Business at FinovateSpring 2026
  • Bank News | Why high yield savings is a must-have for business owners
  • Bank Business News | Why Is It So Hard to Open a Small Business Account Online?
  • This Underutilized Product Could Fuel Your Growth Strategy
  • Defending Deposits Through Transparent Rate Communication

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