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Making the Case for Affordable Account Growth

Making the Case for Affordable Account Growth

by Kirsten Longnecker | Jan 23, 2025 | Articles, Business, Interviews, Marketing, News, Press, Uncategorized, Updates

In a FINTech Top Voice interview, Kirsten Knoll Longnecker, CMO at Plinqit, speaks about her inspiring journey into fintech, Plinqit’s game-changing High Yield Savings (HYS) product, and how we’re helping banks grow deposits while empowering people to save smarter....
Friendship Pays: How to Run a Powerful Referral Campaign for Gen Z Savers

Friendship Pays: How to Run a Powerful Referral Campaign for Gen Z Savers

by Kirsten Longnecker | Jan 21, 2025 | Articles, Business, Frontpage, Lifestyle, Marketing, News, Uncategorized

The right mix of product design for your demand deposit accounts and promotion offers for your referral campaign can help drive growth, especially for Gen Z. These consumers are looking for the right saving vehicle, but they may require extra coaxing, recommendations...

Recent News

  • Plinqit Invited to Demo High Yield Savings for Business at FinovateSpring 2026
  • Bank News | Why high yield savings is a must-have for business owners
  • Bank Business News | Why Is It So Hard to Open a Small Business Account Online?
  • This Underutilized Product Could Fuel Your Growth Strategy
  • Defending Deposits Through Transparent Rate Communication
  • The Generational Shift in Business Banking

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Recent News

  • Plinqit Invited to Demo High Yield Savings for Business at FinovateSpring 2026
  • Bank News | Why high yield savings is a must-have for business owners
  • Bank Business News | Why Is It So Hard to Open a Small Business Account Online?
  • This Underutilized Product Could Fuel Your Growth Strategy
  • Defending Deposits Through Transparent Rate Communication

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