CEO and Founder of Plinqit, the only savings app of its kind that pays users for learning about finance and savings.Finopotamus has assembled a panel of experts in a new recurring series, The Industry Leaders Forum (ILF). Each month, we’ll ask the panel a broad...
Kirsten Longnecker
Kirsten Knoll Longnecker started her career writing for Hallmark Cards, then moved into advertising copywriting, content strategy, and marketing. A digital marketing and brand strategy executive, Kirsten’s calling is transforming visionary ideas into compelling messaging. But her battery really recharges by helping create functional, productive team cultures and promoting DE&I. As Chief Marketing Officer for Plinqit, Kirsten oversees the team that delivers on lead generation, PR, social media, content marketing, and events management.
ABA Banking Journal ft. Plinqit’s State of Savings Report
ABA Banking Journal featured Plinqit's latest State of Savings Report.While many Americans say inflation is eating away at their budgets, more than nine in 10 people are saving money for something this year, according to a new survey by financial technology provider...
Younger Adults More Likely to Be Saving for a Purchase Than Older Adults
New Plinqit survey reveals top savings priorities for today’s consumers.ANN ARBOR, Mich., March 8, 2023 – Plinqit, the first platform that brings together automated savings, data-driven financial wellness content and virtual account management, reveals that younger...
BankBeat | Making sense of saving habits by Kathleen Craig
Check out Kathleen Craig's latest article published on BankBeat.comWhether it’s at grocery stores or gas pumps, people across the country are feeling the effects of inflation and many households have been forced to make major changes to their spending habits. But what...
CUBroadcast | Plinqit & Kathleen Craig
#3130: Plinqit's State of Savings Report Shows Only One-Third of Americans Saving for Retirement....Plinqit’s Founder & CEO, Kathleen Craig joined CUBroadcast's Mike Lawson on the show to share key findings from our 2022 State of Savings Report. Kathleen provided...