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BAI | What New CRA Requirements Mean for Financial Education Programs

by Kirsten Longnecker | Jun 26, 2023 | Articles, Education, Frontpage, Marketing, News, Press, Uncategorized

Banks have a vested interest in helping their customers achieve financial health, particularly in LMI communities hurt by branch closures. The cost of living is rising, and so is the cost of financial illiteracy. In 2022, consumers lost an average of $1,819 per person...

Kathleen Craig | Financial Brand Insights | Making The Financial Education Connection

by Kirsten Longnecker | Jun 8, 2023 | Articles, Business, Education, Frontpage, News, Uncategorized

Check out the full article by Kathleen Craig, Founder and CEO of Plinqit, in The Financial Brand Insights Magazine, Summer 2023. The cost of acquiring a single new bank customer relationship is typically north of $600. And competing on interest rates is no guarantee...

9 Things We Learned as a Fintech Vendor at a Client Conference

by Kirsten Longnecker | May 25, 2023 | Articles, Blog, Branding, Business, Education, From the Field, Marketing, News, Uncategorized

Top 3 themes and 9 actionable takeaways for bank and credit union leaders As a fintech that offers the Q2 SSO tile for our own Q2 clients, Plinqit was invited to exhibit at the Q2 Connect user conference in Austin, Tex. Part of our team was there to enjoy the...

Bank Business | Empowering Financial Futures: New Ways Banks Can Attract & Retain Depositors

by Kathleen Craig | May 24, 2023 | Articles, Branding, Business, Marketing, News, Uncategorized

Rising interest rates and inflation have created a perfect storm for intensified deposit competition. Financial institutions of every size are looking for ways to attract and retain depositors while depositors search for the best return on their dollars. Research...

Plinqit Partners with Sonata Bank to Help Restaurant Workers Achieve Their Savings Goals

by Kirsten Longnecker | May 16, 2023 | Articles, Blog, Business, Frontpage, Marketing, News, Press, Uncategorized

ANN ARBOR, Mich., May 16, 2023 – Plinqit, the first platform that brings together automated savings, data-driven financial wellness content and virtual account management, has partnered with Sonata Bank, an FDIC-chartered digital first bank focused on serving quick...

Plinqit Appoints Julio Sarmiento as Chief Technology Officer

by Kirsten Longnecker | May 1, 2023 | Articles, Business, News, Press, Uncategorized

Plinqit, the first platform that brings together automated savings, data-driven financial wellness content and virtual account management, has promoted Julio Sarmiento to Chief Technology Officer. As CTO, Sarmiento will define and oversee Plinqit’s product,...
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Recent News

  • Plinqit Invited to Demo High Yield Savings for Business at FinovateSpring 2026
  • Bank News | Why high yield savings is a must-have for business owners
  • Bank Business News | Why Is It So Hard to Open a Small Business Account Online?
  • This Underutilized Product Could Fuel Your Growth Strategy
  • Defending Deposits Through Transparent Rate Communication

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