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More Americans Have Credit Cards than High Yield Savings Accounts: What Gives?

More Americans Have Credit Cards than High Yield Savings Accounts: What Gives?

by Kirsten Longnecker | Oct 24, 2024 | Articles, Blog, Business, Marketing, News, Uncategorized

When you think about a person’s financial stability, it seems logical that saving money should be a top priority for them. But for many Americans, spending on credit cards has taken precedence over building solid savings habits. According to the Kansas City Federal...
People Prefer These 5 Types of Financial Education

People Prefer These 5 Types of Financial Education

by Kirsten Longnecker | Jun 12, 2024 | Articles, Business, Education, Marketing, News, Uncategorized

Community banks and credit unions that can deliver magnetic, memorable, and actionable financial literacy content find these five tools work best. Let’s dive into the strategies that can help you engage and educate your members effectively. Monetary Rewards Imagine...

Plinqit Partners with ABA Foundation to Educate Teens on the Value of Good Financial Habits

by Kirsten Longnecker | Sep 19, 2023 | Articles, Branding, Education, Marketing, Press, Uncategorized

Plinqit sponsors Lights, Camera, Save! annual video contest, which is hosted by the ABA Foundation ANN ARBOR, Mich., Sept. 19, 2023 – Plinqit, the first platform that brings together automated savings, data-driven financial wellness content and virtual account...
Plinqit’s New White Paper Reveals Proven Tactics for Financial Institutions to Attract & Retain Depositors

Plinqit’s New White Paper Reveals Proven Tactics for Financial Institutions to Attract & Retain Depositors

by Kirsten Longnecker | Jun 21, 2023 | Business, Education, Frontpage, News, Press, Uncategorized

Plinqit’s new white paper “How To Attract and Keep Long-Term Deposits.”  ANN ARBOR, Mich.–(BUSINESS WIRE)–Plinqit, the first platform that brings together automated savings, data-driven financial wellness content and virtual account management, has...

Kathleen Craig | Financial Brand Insights | Making The Financial Education Connection

by Kirsten Longnecker | Jun 8, 2023 | Articles, Business, Education, Frontpage, News, Uncategorized

Check out the full article by Kathleen Craig, Founder and CEO of Plinqit, in The Financial Brand Insights Magazine, Summer 2023. The cost of acquiring a single new bank customer relationship is typically north of $600. And competing on interest rates is no guarantee...
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  • Actionable Takeaways from AFT Fall Summit
  • High Earners, Low Savers?
  • The Great Wealth Transfer & the Business Banking Shakeup

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Recent News

  • Defending Deposits Through Transparent Rate Communication
  • The Generational Shift in Business Banking
  • Plinqit CMO Elected to AFT Board of Directors
  • Actionable Takeaways from AFT Fall Summit
  • High Earners, Low Savers?

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