by Kirsten Longnecker | Jun 8, 2023 | Articles, Business, Education, Frontpage, News, Uncategorized
Check out the full article by Kathleen Craig, Founder and CEO of Plinqit, in The Financial Brand Insights Magazine, Summer 2023. The cost of acquiring a single new bank customer relationship is typically north of $600. And competing on interest rates is no guarantee...
by Kirsten Longnecker | Mar 29, 2023 | Articles, Blog, Business, Lifestyle, Marketing, Uncategorized
For banks, financially healthy customers are more profitable and more loyal, sticky customers. That means that effective financial wellness programs are not only the right thing to do for customers — they can also be a powerful tool for growth, even when net interest...
by Kirsten Longnecker | Mar 28, 2023 | Articles, Business, Education, Lifestyle, Marketing, Press, Uncategorized
New Plinqit survey reveals top savings priorities for today’s consumers. ANN ARBOR, Mich., March 28, 2023 – Plinqit, the first platform that brings together automated savings, data-driven financial wellness content and virtual account management, reveals that top...
by Kirsten Longnecker | Mar 8, 2023 | Articles, Business, Case Study, Education, Lifestyle, Marketing, Press, Uncategorized
New Plinqit survey reveals top savings priorities for today’s consumers. ANN ARBOR, Mich., March 8, 2023 – Plinqit, the first platform that brings together automated savings, data-driven financial wellness content and virtual account management, reveals that younger...
by Kirsten Longnecker | Feb 14, 2023 | Business, Case Study, Education, Lifestyle, Marketing, News, Press, Uncategorized
New Plinqit survey reveals top savings priorities for today’s consumers Plinqit, the first platform that brings together automated savings, data-driven financial wellness content and virtual account management, reveals that a majority of Americans say they are no...
