by Kirsten Longnecker | Oct 7, 2024 | Articles, Branding, Business, Frontpage, Marketing, News, Press, Uncategorized
Plinqit’s 2024 State of Savings Report shows nearly half of Americans, 48%, use a checking account to save money, presenting opportunity for financial institutions to encourage smarter saving with high-yield savings accounts ANN ARBOR, Mich., Oct. 7, 2024 – Plinqit,...
by Kirsten Longnecker | Sep 4, 2024 | Articles, Branding, Business, Frontpage, Marketing, News, Press, Uncategorized
Plinqit’s 2024 State of Savings Report reveals 41% of Americans determine where to save their money based on the ROI of an account. ANN ARBOR, Mich., Sept. 4, 2024 – Plinqit, the first platform that brings together automated savings, data-driven financial wellness...
by Kathleen Craig | Aug 15, 2024 | Articles, Business, Marketing, News, Press, Uncategorized
Plinqit expands its leadership team by appointing fintech marketing veteran, Kirsten Knoll Longnecker as company’s new CMO ANN ARBOR, Mich., Aug. 15, 2024 – Plinqit, the first platform that brings together automated savings, data-driven financial wellness content and...
by Kirsten Longnecker | Aug 13, 2024 | Articles, Branding, Business, Frontpage, Marketing, News, Press, Uncategorized
Majority of Americans save less than 20% of their monthly household income, with 43% saving 10% or less, according to new survey data ANN ARBOR, Mich., Aug. 13, 2024 – Plinqit, the first platform that brings together automated savings, data-driven financial wellness...
by Kirsten Longnecker | Jun 12, 2024 | Articles, Business, Education, Marketing, News, Uncategorized
Community banks and credit unions that can deliver magnetic, memorable, and actionable financial literacy content find these five tools work best. Let’s dive into the strategies that can help you engage and educate your members effectively. Monetary Rewards Imagine...
by Kirsten Longnecker | Apr 16, 2024 | Articles, Interviews, Marketing, News, Uncategorized
Listen to an inspiring edition of podcast Builder, Banker, Hacker, Chief produced by ZSuite Technologies. Here’s why. “At Plinqit, the company Kathleen Craig founded on nights and weekends while working for a bank, her team equips financial institutions...
