by Kirsten Longnecker | Jun 8, 2023 | Articles, Business, Education, Frontpage, News, Uncategorized
Check out the full article by Kathleen Craig, Founder and CEO of Plinqit, in The Financial Brand Insights Magazine, Summer 2023. The cost of acquiring a single new bank customer relationship is typically north of $600. And competing on interest rates is no guarantee...
by Kathleen Craig | May 24, 2023 | Articles, Branding, Business, Marketing, News, Uncategorized
Rising interest rates and inflation have created a perfect storm for intensified deposit competition. Financial institutions of every size are looking for ways to attract and retain depositors while depositors search for the best return on their dollars. Research...
by Kirsten Longnecker | May 16, 2023 | Articles, Blog, Business, Frontpage, Marketing, News, Press, Uncategorized
ANN ARBOR, Mich., May 16, 2023 – Plinqit, the first platform that brings together automated savings, data-driven financial wellness content and virtual account management, has partnered with Sonata Bank, an FDIC-chartered digital first bank focused on serving quick...
by Kirsten Longnecker | Mar 14, 2023 | Articles, Business, Marketing, News, Press, Uncategorized
CEO and Founder of Plinqit, the only savings app of its kind that pays users for learning about finance and savings. Finopotamus has assembled a panel of experts in a new recurring series, The Industry Leaders Forum (ILF). Each month, we’ll ask the panel a broad...
by Kirsten Longnecker | Mar 8, 2023 | Articles, Business, Case Study, Education, Lifestyle, Marketing, Press, Uncategorized
New Plinqit survey reveals top savings priorities for today’s consumers. ANN ARBOR, Mich., March 8, 2023 – Plinqit, the first platform that brings together automated savings, data-driven financial wellness content and virtual account management, reveals that younger...
